Web Manager

We are looking for a Web Manager to join the Caffè Nero Brand team based in our Head Office in Covent Garden, London.

The Role

In this role, we are looking for someone that is detail-oriented and an excellent communicator, has both a creative eye with an analytical mind, and a strong technical understanding and background.

Manage and develop Caffe Nero Group websites – content structure, optimisation, e-commerce (order management, product development and customer journey) – and management of associated offline brand projects. Lead development of any further websites within Caffe Nero, such as Aroma, Harris + Hoole and Coffee#1 and oversee Wikipedia.

Key Accountabilities

  • Owner of the Caffe Nero website development & update plan
  • Create and regularly update content aligned with our strategy
  • Ensure website quality and efficiency by conducting regular test plans
  • Improve the UX of the website regularly
  • Create strategies to grow web traffic metrics
  • Ensure all Caffe Nero website activity is in line with local launches and initiatives on a Group level, on time, on budget and optimised.
  • Day to day website content management specifically of the UK, but also ROI & particular support to Sweden websites through the CMS platform (currently WordPress).
  • Lead and train territory brand champions and other stakeholders, in the maintenance and updates of local websites such as content, pages, store, nutritional and vacancy information.
  • Effectively manage related freelancers/ agency support and other third party agencies/relationships to drive performance and cost effectiveness. Ensure strategies & plans are defined, targets are in place & activity is regularly reviewed.
  • Manage and support our fulfilment partner(s) with any technical queries, customer queries and ongoing experience improvement.
  • Monitor, analyse, and act on data to drive conversion improvements across all aspects of website touchpoints – from ad optimisation, to brand messaging, checkout conversion through store journeys and applicant journey.
  • Lead SEO activity with our agency
  • Help in coordinating offline brand related projects such as e-comm retail coffee packaging
  • Support other departments in any brand or digital projects ensuring the brand is well represented at all times.
  • Keep up to date with industry best practice and monitor competitor websites
  • Manage Wikipedia on a weekly basis, including any content that needs creating
  • External agency management
  • Web design and development freelancer
  • Online order fulfilment / Fulfilment packaging / Online payment provider
  • Recruitment job board integration support
  • What we look for…

Overall, a strong technical understanding, with the ability to pick up new systems quickly with confidence in using and interpreting data to drive business recommendations.

  • Proven experience as a web manager or developer
  • Highly efficient across a variety of CMS management platforms
  • Proficient in HTML/CSS, XML; knowledge of SQL and Javascript
  • Excellent content creation and writing skills
  • In-depth knowledge of web analytics, interpretation and adaption
  • Competent understanding of SEM, SEO, PPC, Display
  • Project management skills
  • Photoshop, Acrobat, Illustrator
  • Agency management and budget management experience

What we will give you…

  • You will be joining a fun, growing business with strong family values. In addition you’ll receive the following:
  • 25 days annual leave + 8 days bank holiday (which increases with length of service)
  • 50% employee discount on handcrafted drinks
  • Access to Bean Box- our benefits platform which offers you loads of discounts and freebies at the touch of a button
  • Private Medical care through Vitality
  • Cashplan Healthcare scheme
  • Life Assurance
  • Pension
  • Length of service recognition
  • Free hand-crafted coffee and tea at Neal Street- don’t worry you will get training on how to make great coffee too!
Role: Web Manager
Location: Head Office (Covent Garden)
Hours: Full Time
Salary: Competitive salary plus benefits
Reference: caffenero17862

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